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Getting employers' attention by demonstrating your talent


I've hear some interesting stories over the years of how people have gotten hired.  For example, a person applying for a public relations and marketing position had a note in a bottle (like the shipwrecked survivor) delivered to a prospective employer rather than the typical resume.  It can work if it makes sense and it's not "just to be cute."


I came across this article of five stories that was interesting and reminded me of how demonstrating your talent, attitude and creativity may be effective in helping an employer decide you are the answer to the need their job posting represents.  Take and read and reflect on how you are doing in getting your value across to prospective employers.  Should you be doing something "out of the ordinary" to research, prepare and present yourself as the preferred candidate for a position?


-Ken Soper, MA, MDiv, NCDA-recognized Master Career Counselor



To Recommend or Not to Recommend: Tips for LinkedIn and Beyond


A recent Forbes article suggested 11 ways that one might find recommendations on LinkedIn to sustain one’s career by summarizing the accumulated wisdom of 10 professionals: a LinkedIn spokesperson, three career coaches, four executive recruiters, a recruiter at a high tech company, and Larry Nash, a recruiting director for Ernst & Young, the giant accounting and consulting firm. Here is their “starting 11” tips:


1. Recommendations can help your cause.

2. Failing to get recommendations won’t hurt you.

3. Recommendations have unpredictable potential.

4. Recruiters use recommendations to search out new candidates.

5. Recommendations can help you get promoted.

6. Reach out personally when you ask for a recommendation.

7. Only ask those who truly know your work.

8. Help the [recommendation] writer out.

9. Specificity is best.

10. Get a range of recommendations.

11. Don’t get too many recommendations.


It all really does come down to building and sustaining good relationships over one’s career so that you have folks who will recommend you, online and offline.  Recommendations are a form of endorsement, and only those who trust your judgment, habits, behaviors and up-to-date expertise are likely to be inclined to do so.  So, practice the Golden Rule, in asking for and giving endorsements.  And if asked to recommend, and you have qualms about doing so, it’d be better to graciously suggest that someone else may help a requester more than you can.


-Ken Soper, MA, MDiv, NCDA Master Career Counselor


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